Launch a custom website and tweak the design settings to perfectly match your brand and style.
Go even further with hundreds of custom themes in our marketplace, or build your own completely custom design from scratch.
Your unique brand sits front and center, while Ghost runs things in the background.
An editor built from the ground-up for professionals. Calm by design, with advanced workflows by default. No more suffering through clumsy toolbars or drag & oops. Immerse yourself in the story with an interface that's invisible until you need it, and powerful when you do.
Modern publishing requires more than just words. Expand your story with image galleries, gifs, video, audio, products, info boxes, accordion toggles, downloadable files, bookmarks, and so much more.
Deliver posts by email newsletter to your audience, so they’ll be in the loop whenever something new goes live. Segment your audience and send multiple different newsletters based on preference.
Until now, building an indie publication with memberships and subscriptions has been difficult and complicated.
Ghost makes it easy, with native signup forms that turn anonymous views into logged-in members.
Allow people to sign up for free, or purchase a paid subscription to support your work across monthly and yearly premium tiers.
See who's signing up, who's paying, and what they're reading, so you
can get a better understanding
of your core audience.
Understand what's working. Detailed engagement
analytics for your audience so you can understand
what content is getting the most attention, and who
your biggest fans are.
Entice new subscribers with offers and promotions to
grow your business. Run a 30% discount for your
first
100 subscribers, an 80%-off Black Friday sale, or a
special promotion for a live event.
The amount of revenue earned each year by
Ghost publishers, with 0% payment fees.
With 3 million subscribers on YouTube, Ali Abdaal is one of the biggest productivity creators in the world using Ghost.
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Former Bernie Sanders campaign advisor and Oscar nominated writer of Don’t Look Up, David Sirota runs The Lever using Ghost.
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Buffer run one of the most popular business blogs in the world on Ghost to help people get the most out of social media.
Explore Ghost for publishers →A library of resources to help you share content, grow your audience, get the most out of Ghost, and build an independent subscription business.
Let us migrate your content to Ghost from Substack, Medium, WordPress, and most other platforms — for free.
Find certified professional freelancers and agencies to help you build your perfect publication.
Ghost is completely Open Source, MIT licensed, and can be run with a native Handlebars theme layer, or headless using the JSON API.
